Thursday, October 31, 2019
Integrative strategic workshops and simulation Essay
Integrative strategic workshops and simulation - Essay Example The knowledge industry therefore has to deliver custom made solutions to its customers . Their close relationship is sometimes evident in their language as well. The features of the production are: flexible, creative, complex problem solving and dictated by the individual customers. As a future caution Sveiby has advised to adapt to the needs of their clients, to tailor-make their problem solving. They have to be very careful as to how they organise in order to make room for creativity and to maintain and develop the valuable knowledge of their employees as their prime assets. The two major trends of knowledge management have been observed by Kasten (2007) . Financial institutions, particularly banks, operate on universal rather than local structures and have centralised organisation. These are interested in stability and position within the industry. These organisations do not rely on specialised knowledge as much as the healthcare sector hence have a less finely divided internal structure. Hospitals have decentralised knowledge organisations and are forever in the pursuit of innovative and useful knowledge. These healthcare organisations a re human based rather than technology based as are the financial institutions (Kasten 2007). ... organizations. Available http://www.sveiby.com/articles/KnowledgeStrategy.htm Task 2 invisible balance sheet: Nokia has about $ 183 billion worth of intangible assets coming from the difference between market value of $ 190 billion and book value of 5.7 billion. These invisible assets, which no accountant mentions, comprised of patents , concepts, models and computer systems etc (internal structures), The brand name, image, trademarks, customer and supplier relationship (external structures). The intangible assets are generally not liquid and are self finances since banks do not finance these. The third category of internal assets is values, experience ,education and social skills of employees. The invisible balance sheet measures internal assests. In Aug 2001 Nokia lost assets worth & 86 billion yet remained a market leader in telecom sector. The loss was of the invisible assets while its visible assets remained high. Bhutoria (N. D.) states that besides the customer base and strength of operation, a company has human capital as important asset. After all it is the human capital that ensures smooth running of operations and acquiring and retaining the customers. An employee is professional when he is an expert in his chosen field, he may be a role model for others. A person has a set of competencies each of which has a value. When such a person leaves the organisation that much capital is lost. An employee's expected economic value to the firm corresponds to the future earnings of the employee for the remaining active service life. It should also include career movement or possibility of employee leaving the organisation. However, since it is difficult to evaluate employees on individual basis so a group valuation should rather be performed
Tuesday, October 29, 2019
Multiple types of laws Essay Example for Free
Multiple types of laws Essay During last weekââ¬â¢s session multiple types of laws were introduced and their differences were discussed. One of the types of laws that were discussed were civil laws. Civil laws were created to ââ¬Å"compensate parties and businesses for losses as a result of anotherââ¬â¢s conductâ⬠(Melvin, 2011). This means that these laws were created for certain types of conduct against another party to be handled civilly between them. For any type of offense that is handled civilly, the defendant will need to repay the plaintiff for any loss suffered. Another type of law is criminal law. Criminal laws ââ¬Å"are a protection of society and the violation of criminal laws results in penalties to the violator such as fines or imprisonmentâ⬠(Melvin, 2011). This means that these laws were created to protect all of society against criminals that disrupt the peace of others. Another type of law that we focused on was ââ¬Å"Common Lawâ⬠. Common law, also known as ââ¬Å"Case Lawâ⬠, is a basic system to ensure that cases with similar commonalities are treated fairly and consistently. For example, imagine that you are the victim of a reckless driver who side swipes your car, and the judge is now responsible for deciding whether the defendant is liable for the damages in question. The judge will listen to the statements in court and refer to common law in other cases to ensure that the party is fairly dismissed or prosecuted, depending on the verdict. The type of law that many people have heard of is statutory law, also known as written law. Unlike Common Law, Statutory law is made by legislature and written down (hence the ââ¬Å"akaâ⬠written law). Statutory Law is a concept in order to underscore the distinction between laws that a governing body makes and case law. If looking for an example of Statutory Law, you do not have to travel too far, or fast I should say; posted speed limits. This means that the speed limit is ââ¬Å"formallyâ⬠(and literally in this case) written and enacted. Another law that was discussed last week was substantive law. ââ¬Å"Substantive law is the statutory, or written law, that defines rights and duties, such as crimes and punishments, civil rights and responsibilities in civil lawâ⬠à (Melvin, 2011). This law defines and regulates individualââ¬â¢s rights. Some example substantive law is the law of contracts, torts as we talk about in the last lecture along with real property and the essential substance of rights under the law. Substantive law and procedural law are the two main categories with the law. Procedural law sets the rules and methods employed to obtain oneââ¬â¢s rights and in particular how the courts are conducted. This law basically defines and creates rights limitations under which society us governed. References Melvin, S. P. (2011). The Legal Environment of Business. Retrieved from The University of Phoenix eBook Collection database.
Sunday, October 27, 2019
Advantages Disadvantages Of Internet For Research Purposes Information Technology Essay
Advantages Disadvantages Of Internet For Research Purposes Information Technology Essay The Internet is a very powerful worldwide instrument, which serves as a good source for research work and learning. It generates current information, facts-finding, and is the most outstanding invention in the area of communication in the history of human race. The Internet has been very useful to mankind in the aspect of learning and research development. In due course, this essay emphasizes on details of advantages and disadvantages of the Internet in relation to research work. Advantages: Easy Communication: The Internet eases of communication to the researchers; because it serves as a guidance and original source of information. It is very easy to access and at the same time saves time thereby allowing an individual to manager his/her resources better and effectively. Additionally, the Internet is very convenient because an individual can easily carry out a research work at home with much comfort and convenience. The internet is a valuable search tool and has been informative for academic research, as it helps significantly to improve research skills, and makes learning visual and easy to follow.Ã [1]Ã Comparatively Inexpensive and Quick Dispersion of Information: The Internet creates a comparatively inexpensive avenue for releasing information and articles. Subsequently, several organizations and individuals can now circulate information to millions of users. In due course, researchers could assess and make use of this circulated information and articles for their work, thereby giving them a broader idea and knowledge in their work. Additionally, there is a spontaneous dispersion of information to various users of the internet when such information is being added to a web site. As regards this, millions of users including researchers would browse through these information and subsequently use them for their work. Hence the web is then regarded as a paragon medium for disseminating information because it removes the time wasting in between publishing content and making it available to users. Wealth of Information: Furthermore, the Internet is a wealth of information and very advantageous in various reasons; students delve into the Internet to gather lots of very useful academic information for research purposes; and the information contained on the Internet can be useful for academic research. It is a potential research tool and opens up a new and comprehensive source of information. In another development, information is probably the biggest advantage internet is offering to the users. The Internet is an apparent treasure trove of information. Any kind of information on any topic under the sun is available on the Internet. Sending E-mail Messages and Receiving Feedbacks: With the help of the Internet the user could send e-mails to colleagues, friends, co-workers etc, either to get more information from them or pass on the acquired information to them. In view of this the Internet could be regarded as a powerful content publishing tool because there are some application software embedded in the Internet that enable such transmission and transfer of information from one user to another. Consequently, these applications will allow and assist the researcher to develop content for the World Wide Web by simply saving as an HTML file. Disadvantages: Having discussed the advantages of the Internet for academic research it is worthy to mention some of its disadvantages. One of the disadvantages of the Internet is that it provides a huge amount of information thereby causing information overload. In due course, one can easily get confused with this infinite amount of titles, texts and abstracts. And because of the overwhelming information available on the Internet, one must be cautious about information obtained. Ziltrain points out that, an access provider with much less emphasis on specific content and services, retaining customers will become harder and this will adversely affect the systems utility for others.Ã [2]Ã There are no standards, that is, no process to check information accurately. Most information in the Internet does not go through a review process. Anyone can publish on the web, without passing the content through an editor. Pages might be written by an expert on the topic, or even a child, or a disgruntled contributor. Therefore, getting information from book or from various other printed sources in the library can guarantee that it is of high standard and peer reviewed. Additionally, it can be observed that with a large amount of information freely available on the internet, theft of personal information and misuse of this information is in abundance. In this regard from time to time people use someones information and research materials and pass it off as their own work. Also, Spamming, which is the process of sending unwanted or junk e-mails in bulk, which provide no purpose and consequently hinder the entire system. This in due course is regarded as an illegal activity resulting to frustrate people. As regards this, a researcher could check his e-mail to obtain some materials for his work; only to get disappointed when noticed that the e-mail was a junk. The issue of spamming extends to commercial advertising, frequently for dubious products, get-rich-quick, or semi-legal services. In due course spamming costs less to the sender but more to the receiver. In any case, spam can be prevented or stopped by installing spam filter software such as Mail washer, McAfee anti-spam software, as well as firewall. Furthermore, another disadvantage of the Internet is virus threat. In this regard, Virus is a program that interrupts the normal functioning of the computer systems. Computers that are attached to internet are more likely to be attacked by virus. In due course, this attack could result to hard disk crashing, thereby causing a big disaster on the computer. On the other hand, some unprincipled individuals have been successful in creating viruses and links that once clicked can automatically transmit ones personal e-mail addresses and other details to certain parties and even the persons bank account details in some extreme cases. Additionally, another disadvantage of the Internet for academic research is that, it is not arranged according to system and no index format. Information on the Internet is not organised; for example too many web pages for any single directory services and fees are often charged for access to specialised information. Hence, Robling indicates that focusing strictly on tight access controls, whether through strict limitations on the number of users or through the imposition of per access fees that could effectively exclude the majority of users, for example students who cannot afford it, without considering the purposes of education and research.Ã [3]Ã Conclusion: In conclusion, irrespective of the fact that the Internet has some numerous disadvantages, it can be understood that it is still very useful to mankind as in helps in medical research works and subsequent inventions, as well as produce some good interactive entertainment and multimedia. Hence, man needs the Internet to keep life going. Man asserts that, the Internet is considered not simply as a technological tool, but as a wholly new constructed environment with its own codes of practice.Ã [4]Ã
Friday, October 25, 2019
Canada Essay -- Canadian History, Mercantilism
Canada has gone through and continues to go through a dramatic and systematic change with regards to its political, societal and economical aspirations. This change is not just domestic but also global in its scope, brought on by the advent of a paradigm shift from Keynesianism to that of neoliberalism. Although I believe that this transition has been largely beneficial to the world, there are others, namely unions, some feminists and religious groups that dispute this based on diametrically different perspectives, to that of my own. I will however conclude that these different perspectives are the result, of the relative nature of paradigms. For a new paradigm may solve problems susceptible to the old paradigm, but may also cause problems that were once solved (Browett 1985 p. 790). In this regard I can agree that the transition to neoliberalism from Keynesianism has indeed affected some social classes more than others. Thus the groups that are affected may see neoliberalism as det rimental, causing these individuals to miss the old Keynesian paradigm, referring to that particular period as a ââ¬Å"golden ageâ⬠compared to the neoliberal era, which seems to be characterized as the equivalent to the medieval dark ages. Neoliberalism is seen as a; blight upon the world, by its detractors. The core aspect of the neoliberal paradigm is based on neoclassical policies of open and free markets, thus things like free trade and capital flight are the driving force of the ideology, that the market should be free. Critics to this policy say that free trade and capital flight allows Multinational Corporation to ââ¬Å"transcend the nation stateâ⬠, meaning that capitalism is increasingly international and not confined to a particular nation or territory... ...er. I think that as neoliberalism spreads economic prosperity to all flung corners of the world it will also spread democracy with it, for many individuals will have greater say due to increased spending power; problem is that many developed nations may lose some democracy, for the economic elite will have consolidated their power with the increased economic disparity. The only solution to this I believe must be an international law, of a rather hefty death tax to eliminate billionaires and thus destroy the cohesiveness that that particular group of individual derive their power as outlined by (Pintich p.185). This coupled with international will to break apart monopolies and or pursue cartels with criminal activity. If these rather unlikely steps are taken then I gather that democratic principles can be upheld and greater distribution of wealth can be achieved.
Thursday, October 24, 2019
Assessment For Learning Essay
Although Hamlet and Agamemnon both follow Aristotleââ¬â¢s definition of tragedy, I believe Hamlet is a more tragic play. Many more innocent lives were taken in Hamlet than Agamemnon. Hamlet, Gertrude, Ophelia, Polonius and Laertes were all killed due to Claudiusââ¬â¢ deceptive and cheating ways. In Agamemnon, Cassandra and Iphigenia were the only innocent lives taken, both caused by Agamemnonââ¬â¢s lack of morals. The sheer number of deaths in Hamlet that were caused by unjust means and intentions brings a great amount of unrest to the audience. It holds even greater unrest for the audience when compared to Agamemnon. The level of understanding I had with all the characters was far greater in Hamlet than in Agamemnon. Hamlet, the tragic hero in his play, was the main character. The audience was able to connect and sympathize with him through his struggles with avenging his father and his many soliloquies. Touching on the topic of Hamletââ¬â¢s desire for suicide in his soliloquies gives the impression that he is trapped in his life. Even though he may be miserable in the world he lives in, suicide is forbidden by his religion, and thus he is trapped to stay in a world he hates. Agamemnon does not appear in his play until at least half way through. This makes it difficult to justify Agamemnon, the tragic hero in his play, as the main character. His wife, Clytemnestra is the main character since her story is followed from the beginning to the end of the play. Making a connection with the tragic hero in Agamemnon is much more difficult since the audience does not have a chance to connect with him, ultimately making his death less tragic and compelling to the audience. An element of Aristotleââ¬â¢s definition of tragedy is involving a tragic hero of higher standing. Both of these plays follow that element. Hamlet is the prince of Denmark. Agamemnon is the king of Argos, Greece. Both of these men make and error in judgement that eventually leads to suffering and their final downfall. Hamlet accidently kills Polonius, believing him to be Claudius. This sets a chain of events in action that leads to the death of not only himself, but many people around him. Agamemnon makes the mistake of trusting his wife upon his return. He walks on the purple silk into his palace, where Clytemnestra kills him. This event feels less tragic since the audience almost believes Agamemnon deserves death for sacrificing his own daughter and taking Cassandra as a concubine.
Wednesday, October 23, 2019
Poem Analysis of John Clareââ¬â¢s First Love Essay
The poem First Love by John Clare is written about the poetââ¬â¢s feelings of unrequited love for a wealthy farmerââ¬â¢s daughter, Mary Joyce. The poet uses various unusual effects in the poem to convey this sense of loss, providing deep insights into his mind in a seemingly simple and brief piece. Combined with words which reflect the mood in each verse, these make it a very powerful poem. An unusual form of contrast is used in First Love to create a powerful effect. The use of limited vocabulary is part of this, evident throughout the poem. The repetition of ââ¬Å"sweetâ⬠suggests that the poet has not, or cannot, think of another adjective. This is further shown in the way that he starts the second stanza with ââ¬Å"and thenâ⬠, a very informal and unusual opening in a poem. Combined with this, an informal tone is developed with the use of phrases such as ââ¬Å"blood rushed to my faceâ⬠and ââ¬Å"I never saw so sweet a faceâ⬠. Despite this informal tone, the message of the poem is very insightful, as it shows a view into the poetââ¬â¢s mind. Rhythm in the poem is key to this, creating six sections in the poem, with the rhyme scheme for each being A, B, A, B, or for example ââ¬Å"hourâ⬠, ââ¬Å"sweetâ⬠, ââ¬Å"flowerâ⬠, ââ¬Å"completeâ⬠. These sections of four lines each can be seen as individual thoughts of Clare, as they each deal with a slightly separate topic. Rhetorical questions such as ââ¬Å"Is loveââ¬â¢s bed always snowâ⬠also contribute to this effect, as they are almost addressed back to the poet, providing an insight into his mind. Creating a thoughtful, musing atmosphere, these make First Love a powerful poem by contrasting the deep insights into the poetââ¬â¢s mind and the effects this love has had on him with the simple tone and vocabulary. Divided into three stanzas, the poems examines the consequences of John Clareââ¬â¢s unrequited love for Mary Joyce. Stanza one deals with his initial effects she has on him, such as the total awe and shock at her beauty. In the first line, ââ¬Å"struckâ⬠and ââ¬Å"hourâ⬠create a metaphor of a clock, implying that this is the start of a new hour, or era in his life. The way that she has completely taken over Clareââ¬â¢s life is evident in the use of ââ¬Å"stole my heart awayâ⬠, and his helplessness in her hands is exemplified by his legs refus[ing] to walk awayâ⬠and the question, ââ¬Å"what could I ail? ââ¬Å". These words combine to show that the sight of Mary Joyce for the first time has left the poet helpless and overcome by her, creating a powerful effect. Clareââ¬â¢s affected perception of reality is shown in the second stanza. The metaphor of his love taking his ââ¬Å"eyesight quite awayâ⬠so that the ââ¬Å"trees and bushesâ⬠ââ¬Å"seemed midnight at noondayâ⬠shows the reversal of Clareââ¬â¢s worldviews as a result of this love. The way that ââ¬Å"words from [his] eyes did startâ⬠, which ââ¬Å"spoke as chords do from the stringâ⬠conveys the scope of this, that he begins to talk in a different way, one that is universally recognised like music ââ¬â the language of love. These two metaphors make the poem powerful by conveying the effect love has had on the poet. The final stanza changes the tone of the poem, lamenting the fact that Clareââ¬â¢s love is unrequited. Introduced by two questions which compare Mary Joyce to ââ¬Å"winterâ⬠and ââ¬Å"snowâ⬠, it shows that she is cold and hard. It then concludes by linking Joyceââ¬â¢s ââ¬Å"sweetâ⬠¦ aceâ⬠back to the ââ¬Å"sweet flowerâ⬠mentioned in the first stanza, but shows that she has trapped him, so that his ââ¬Å"heartâ⬠ââ¬Å"can return no moreâ⬠to where it once was. The choice of cold, unforgiving words such as ââ¬Å"winterâ⬠, ââ¬Å"snowâ⬠and ââ¬Å"silentâ⬠creates an atmosphere of lament and sorrow, and the final line links back to the first, which implies the start of a new age for Clare, as he ââ¬Å"can return no moreâ⬠. This stanza makes the poem powerful by effectively concluding the poem, and by introducing the sorrow which is the final effect love has had on the poet. The power and effectiveness of First Love is not in the cliched message of unrequited love itself, but the way that it portrayed. Clothed in a simple vocabulary and soft meter, a deep message is hidden which evokes great sympathy in the reader. By opening a window into the poetââ¬â¢s mind, the reader is able to see the complete hold the love has on Clareââ¬â¢s life and thoughts. Accomplished through contrast and effective word choice, this is the reason John Clareââ¬â¢s First Love is such a powerful poem.
Tuesday, October 22, 2019
essay guinness Essays
essay guinness Essays essay guinness Paper essay guinness Paper The University of Westminster Westminster Business School Module Title: Principles of Marketing COURSEWORK TWO REFLECTIVE ESSAY Student Name: Jonas Franck-Winther student ID: 145858611 Seminar Leader Name: Ilya Girson word count: 1085 Date: 5/12-2013 1. Principles of marketing The essence of marketing is value creation, where the goal is a long-term satisfaction by building relationships and attracting new customers by offering better value than the competition. Because marketing is based on exchanges where the objective is for all parties in the exchange to feel satisfied and gain some kind of value Cobber and Ellis-Chadwick, 2013). Customer value is determined on how the customer perceives the benefits of a product and the sacrifice that is associated with the purchase, so when the perceived performance matches or exceeds expectations it provides customer satisfaction Cobber and Ellis-Chadwick, 2013). Customer satisfaction can lead to customer loyalty and profitability, because it can cost up to five times more to attract a new customer than to maintain an existing one. Loyalty is a reaction that a customer shows, when they repeatedly return to the same supplier, because they are atisfied with the products or services they receive Cobber and Ellis-Chadwick, 2013). Hence, whether the aim is to build relationships with customers or to offer short-term incentives to customer loyalty, then you need to focus on your marketing strategies by applying an effective marketing mix Cobber and Ellis-Chadwick, 2013). The classical marketing mix consists of product, price, promotion and place. These four key elements are used to create a competitive advantage, which is the achievement of superior performance through differentiation to provide superior customer value r by managing to achieve lowest delivered cost. So an effective marketing mix is aeslgnea Dy ensurlng tnat It satlsTy customer needs, creates a competltlve advantage, is well mixed of the four elements and matches corporate resources Cobber and Ellis- Chadwick, 2013). 2. Guinness principles of marketing Guinness marketing is focused on the consumers by offering what they want, which are quality. The company want to deliver high quality standards and uses it as an advantage to stand out on the market by offering a stout beer, which is made from heir own raw materials, on high-level of equipment and having employers with well- trained capability (Vanguard, 2013), because they believe that you cannot make money from people unless you are willing for people to make money from you (Sohn, 2013). They have also increased their focus on the marketing of Guinness brand name in 2013 by E34 million to boost its quality association on the beer market, so the drinkers get a feeling of quality when they taste a Guinness. This strategy is based on their market research, which confirm that consumers associate a quality int with a quality pub and 80% of male drinkers believe getting the quality of serve right is more important in draught beer than in any other drink category (Charles, 2013). Therefore Guinness manages to implant a special place in the collective consumer conscience, which leads the consumer into thinking about the great heritage and consistency in quality they possess, wherever it is sold (Diego, 2013). This can be seen in their advertising and communication of slogan, which says that Good things come to those who wait, which is referring to the time it takes to pour a erfect Guinness. Furthermore they launched a new marketing slogan called Made of More, which states that Guinness is better than their competitors on the beer market, because they are providing more than Just the experience of a great beer. This slogan is also related to the old history of the company by the special way of pouring a Guinness and its traditional look (Guinness a, 2013). Another key element of the Made of More advertising is reaching the consumers values on many different levels by telling stories, that reflects human values and present the brand in clear way, which distinguish themselves from their competitors and breaks the industry stereotype, who usually focus on football, party and hot women in their advertising (Taube, 2013). The human values from their advertising signals the importance of doing things together with your friends and how Guinness should be enjoyed in social contexts (Guinness a, 2013). To summarize that, Guinness wants to ensure that the whole company signals high quality on everything of what they do and reflect human values in their advertising to distinguish themselves from their ompetitors, so they can have a competitive advantage and establish a value brand (Vanguard, 2013). 3. Analysis marketing principles of Guinness The analysis is based on the understanding of the principles of market and the marketing principles of Guinness. Guinness is a marketing-orientated company, who follow the principles of marketing by getting close to their customers and demands, so tney can unaerstana tnelr needs ana acnleve pront ana oDJectlves Dy satlsTylng the customers better than the competition. This marketing strategy is very suitable or Guinness and works very well, since they are the best selling stout beer in the world and have a competitive advantage on the stout market that distinguish them from their competitors on the beer market (Guinness b, 2003). The competitive advantage is based on their product, promotion and place in the marketing mix by offering a high quality product that meets the customers demand, which match a report from brand index on Samuel Adams day, where the customers on the beer market have ranked Guinness as number two in quality out of all major beer brands (Marzilli, 2013). The promotion of Guinness also breaks the beer industry stereotype by using new innovative advertising on the communication of beer market, which distinguishes them from their competitors by relating the beer to human values. Furthermore Guinness place is brewed in 50 countries and sold in countries, which gives a solid distribution channel worldwide and move them closer to their customers. Based on that, Guinness has achieved a differential advantage through a strong brand personality and they have built a loyal relationship with their customers. 4. Conclusion This reflective essay concludes that the principle of marketing is based on creating consumer value to maintain and attract new consumers by satisfying their needs. Guinness marketing strategy is focused on the consumers demand by offering a high quality stout beer and making innovative advertising that breaks the beer industry stereotype by reflecting human values, which distinguish them from their competitors on the market. Thereby, Guinness has achieved a competitive advantage by having an effective marketing mix, which makes them the best selling stout beer in the world. 5. References Books: David Jobber and Fiona Ellis-Chadwick (2013). Principles and practice of marketing. 7th edition. United Kingdom: McGraw-Hill Education. Online articles: Our strategy is to have the best and necessary brands Guinness Director. Vanguard, 2013. Vanguard News. [ONLINE] Available at: vanguardngr. com/2013/01/ our-strategy-is-to-have-the-best-and-necessary-brands-guinness-director/ God and Guinness: The Missional Drink that Changed the World. Paul Sohn. 2013. Marketing Week. [ONLINE] Available at: http://paulsohn. org/god-and-guinness-the-missional- rink-changed-the-world/ Guinness reinvents Surfer Ad for Quality marketing push. Gemma Charles. 013. Marketing Week. [ONLINE] Available at: http:// www. marketingmagazine. co. uk/article/1210008/guinness-reinvents-surfer-ad-quality- marketing-push Guinness launches E12m bid to push quality to push quality credentials. Sebastian Joseph. 2013. Marketing Week. [ONLINE] Available at: http:// www. marketingweek. co. uk/news/guinness-launches-12m-bid-to-push-quality- creoentlals/4UU/ / /Y. artlcle Guinness. Diego. 2013 Dlego P AvallaDle at: d iageo. com/en-row/ourbrands/infocus/Pages/lnFocus-Guinness. spx Guinness a. 2013. Guinness Advertising. ONLINE] Available at: http:// www. guinness. com/en-gb/AdsGallery. html? adsclass=classic=world An incredible New Guinness Ad Breaks The Industry Stereotype. Aaron Taube. 2013. Business insider. [ONLINE] Available at: businessinsider. com/new- guinness-ad-breaks-the-mold-2013-9 Guinness b. 2013. Guinness facts. [ONLINE] Available at: guinness-storehouse. com/en/FactSheets. aspx Samuel Adams tops beer brands. Ted Marzilli. 2013. YouGov. [ONLINE] Avaiable at: http:// today. yougov. com/news/2013/09/25/samuel-ada ms-tops- beer- brands/
Monday, October 21, 2019
Two Ends of the Pen Happens When a Great Author Blogs
Two Ends of the Pen Happens When a Great Author Blogs The author of the Two Ends of the Pen blog is Debra L. Martin. She is the co-author of several fantasy and science fiction novels alongside her brother, David W. Small. Their authorship deals with dystopian future in The Path trilogy; what I would call vampire romance fiction in the Silver Cross and Silver Double Cross (still forthcoming); and their newest release, The Witchs Curse ââ¬â a trilogy set to be completed in late 2018 or early 2019. Looking further into the author, we discover she writes romance under the pen name Debra Elizabeth, and is an extensive reviewer of self-published and indie-published novels. Also readily apparent is her affiliation with the Xpresso and GoddessFish book tours. When a new author is looking to get the word out on their novel, Debra L. Martins blog is involved in promoting the new work and making sure her readers get the first sneak peek.ContentDebras blog usually deals with material directly relevant to readers looking for a rarer read. A rec ent post on April 19, 2018 promotes an author named James Moushon, who is self-published, but whose story of a bomb plot and CIA investigation in Southern California will appeal to the readers of Robert Ludlum and other authors in the spy thriller genre. Her other posts, for the most part, follow a similar format. She finds a book, and gives her readers some quick insight into why they might like it. This shines when the author is interviewed directly. In one post with author Arthur J Gonzalez, Two Ends of the Pen gives us some interesting insight into the authors writing process and marketing strategy. This sort of inside scoop is what makes Two Ends of the Pen worthwhile ââ¬â advice, straight from the authors mouth.On lighter days, Debra Martin blogs about topics meant to inspire the reader, or bring some interesting historical moment to their notice. Usually, these posts are made in addition to her weekly posts, and the one which I lingered on was her description of Patriots Day, which breaks down the commemoration of the battles at Lexington and Concord during the American Revolution. Posted to her blog is a short description for her readers who are not native to Massachusetts, and some reenactment pictures which could serve as a great jumping off point, or writing prompt, for authors and writers browsing her site.Debra blogs frequently. In the month of March alone, she made twenty-five posts. These were broken down across three major categories: reviews, excerpts, and interviews. What should really appeal to her viewers is the quantity of titles covered. With so many excerpts and interviews to choose from, and of such independent talent, it is easy to find an appealing novel even for those who normally veer quite mainstream in their reading tastes. I am especially fond of the excerpts, which make it quite easy to gauge ones interest in the novel, before committing to buying. Of course, each of these posts provide links to the Amazon and Smashwords pag es for each novel, and occasionally include special sales, giveaways, or discount prices for those who purchase the book through Two Ends of the Pen.ReviewsUpon discovering Two Ends of the Pen, there are two types of people. There are those who immediately start scrolling through interviews and looking at what each independent author has to offer, and there are those who immediately think, how do I have my novel promoted like this? Debra reviews a lot of novels. Though her reviews are sometimes closed for submissions, she can be contacted any time via her e-mail, posted on her blog review policy.If you do happen to land her as a reviewer, she boasts some serious credentials. Debra Martin reviews for Goldberg McDuffle Communications, Knox Publishing, Angry Robot Publishing and FUZE Publishing, as well as a variety of other sources. She states that she gives a fair and honest review, but her reviews tend to rest on the high end of the scale, and she is clearly bias toward four and fiv e-star ratings on Amazon and Goodreads. Still, she does not receive compensation for her reviews, so she is able to speak her mind. She often gives details about plot, character progression, and readability in her reviews.InterviewsDebra L. Martin is an accomplished author and a whiz at marketing her material. She knows the interviewing world inside and out, and has made her presence known across the blogosphere. One interview she gave, which stands out, was for the blog Up Around the Corner on April 24, 2014. This hidden gem gives a bit of insight into how Debra writes with a co-author, and how co-authoring a work requires a writer to leave their ego at the door. She gives some good writerly advice, such as taking a break after finishing a novel, before hitting the editing grindstone; and on the importance of proper outlining (especially when working with a partner).Besides giving interviews, Debra L. Martin also interviews authors looking to make a name for themselves in the self- publishing world. Though she is currently not accepting review submissions, she is open to author interviews and can be contacted directly via her e-mail, or via her Facebook page.The Real MeatAll in all, Debras blog doesnt stand out in the blogosphere. It is one of thousands of blogs which promote authors and independent publishers. What does stand out is Debra herself. She has years upon years of experience, and she takes the time to collect resources useful to writers and authors. Near the bottom of her blog are four important sections:Author Panel DiscussionsPopular Guest PostsWorld of Symbols by Michelle SnyderRebecca Writes AboutEach of these sections of the blog contains deep dives on diverse topics related to writing and authorship, but Ill give a short synopsis of each here.Author Panel DiscussionsThese are awesome. In this short series (15 posts), Two Ends of the Pen asks a panel of authors for their opinions on questions ranging from whats your favorite part of writing a novelÃâº? to plot or character ââ¬â what comes first? These short posts give great insight into the opinion of multiple authors, often offering contrasting and complimentary advice on how to get the most out of your writing. This discussion offers a depth of field, and the clarity which that provides. By measuring the words of each author against the others, a reader can potentially gain a much deeper understanding of the material discussed.Popular Guest PostsThe guests on Two Ends of the Pen are as accomplished as Debra herself, and they lend their authority to the writing advice offered on the blog. There are a collection of posts by Grammar Girl, a blogger who has recently blown up, and now has a larger viewership than Two Ends of the Pen, but (and no surprise here) Debra hosted her content before it was widely known. Other topics by guest posters include Holes in History, which discusses historical fiction, and how far you can push the boundaries of realism; as well as top ics like Prologue or no Prologue; and step-by-step guides to hiring a graphic artist, and getting the best from them.World of Symbols by Michelle SnyderMichelle Snyder is popular outside of Two Ends of the Pen, and so her guest spots on the blog are wonderful reads. Most of them deal with mythology and the history behind common symbols. She details the origins of ÃÅ¡a green thumbÃ⺠in one post and delves into the history of the zodiac signs in another. All of these are excellent reads. I can highly recommend The Truth About Midas, which was one of her first posts on the site.Rebecca Writes AboutFinally, Rebecca Writes About is a frequent contributor to Two Ends of the Pen, and famous in its own right among those in the know on the blogosphere. Her content is always awesome and should hit home with a number of authors and writers. Some posts to check out are her deep-dives on: traditional vs. indie publishing, working with a freelance editor, memorable characters, and writing wit h co-authors.ConclusionDebra L. Martin is, and will continue to be, an independent author and a capable reviewer. If you are hoping to write, edit, or promote a novel, then starting at Two Ends of the Pen will place you in good company.
Saturday, October 19, 2019
A Case Study On Brand Equity Marketing Essay
A Case Study On Brand Equity Marketing Essay Brand equity can be viewed both as an intangible or tangible asset and or liability. The tangible being the monetary value of a brand and best viewed as the amount of additional income expected from a branded product over and above what might be expected from an identical, but unbranded product. To best illustrate this point would be a supermarket, they frequently sell unbranded versions of name brand products. The branded and unbranded products are produced by the same companies, but they carry a generic brand or store brand label like No Name or Home brand. Store brands sell for significantly less than their name brand counterparts, even when the contents are identical. This price difference is the monetary value of the brand name. However, according to (Aaker,1996) the most important assets of any business are intangible: its company name, brand, symbols, and slogans, and their underlying associations, perceived quality, name awareness, customer base, and proprietary resources su ch as patents, trademarks, and channel relationships. The intangible value associated with a product that can not be accounted for by price or features is illustrated by globally renowned company Nike. I has created many intangible benefits for their athletic products by associating them with star athletes. Children and adults want to wear Nikeââ¬â¢s products to feel some association with these star athletes (ââ¬Å"be like Mike.â⬠) The marketing image that has been created for Nike is the driving force of the demand for the products rather than the physical features. Buyers are willing to pay extremely high price premiums over lesser known brands which may offer the same, or better, product quality and features. Ideally brand equity is a set of assets (and liabilities) linked to a brandââ¬â¢s name and symbol that adds to (or subtracts from) the value provided by a product or service to a firm and/or that firmââ¬â¢s customers.(Aaker,1996) These assets, which comprise brand equity, are a primary source of competitive advantage and future earnings. (Aaker, 1996) The overall description of Brand Equity incorporates the ability to provide added value to companyââ¬â¢s products and services. This added value can be an advantage to charge price premiums, lower marketing costs and offer greater opportunities for customer purchase The assets/ advantages of brand equity: Allows you to charge a price premium compared to competitors with less brand equity. Strong brand names simplify the decision process for low-cost and non-essential products. Brand name can give comfort to buyers unsure of their decision by reducing their perceived risk. Maintain higher awareness of your products. Use as leverage when introducing new products. Often interpreted as an indicator of quality. High Brand Equity makes sure your products are included in most consumers consideration set. Your brand can be linked to a quality image that buyers want to be associated with. Offer a strong defense against new products and new competitors. Can lead to higher rates of product trial and repeat purchasing due to buyersââ¬â¢ awareness of your brand, approval of its image/reputation and trust in its quality.
Friday, October 18, 2019
Adler Essay Example | Topics and Well Written Essays - 500 words
Adler - Essay Example Of these ââ¬Ëmarkingââ¬â¢ has been the issue which has been repeatedly cultivated. Marking has been an age old tradition for indigenous book addicts, & they have been the greatest champions of this approach. But is marking really effective in reality as its propagators quote to it to be? This answer requires a few notions to be discoursed. First letââ¬â¢s be clear; marking books is necessary but not obligatory. A reader who is enjoying a book from a spiritual plane may not require marking a book as he automatically gets involved with the metaphysical components of the book. Here a fundamental perception must be clarified. Marking a book is nothing more than an intellectual phenomenon. A person who does not possess the heart & soul of concentrating in the labyrinth of the pages can never attain his goal solely resting on the process of marking. The entire process of marking is of a clichà © orientation. It encourages a person to scribble & squander the beauty of the mother article thereby destroying its tranquility. Yes, marking is a necessary aspect of reading. But it can never be the heart of it. It involves a mechanical process which may prove devastating for the readerââ¬â¢s psychic quotient. Reading should be all about enjoying, not writing & criticizing on the mother article right from the introduction. Fi nally all books do not require marking. The subject of the book determines the logic as what should be done with it. Indiscriminate marking in each & every book only alleviates complexity. Marking nevertheless has helped me in getting over numerous socio-political theories in books like Machiavelliââ¬â¢s, ââ¬ËThe Princeââ¬â¢, Karl Marxââ¬â¢s ââ¬ËDas Capitalââ¬â¢ & Robert Bressonââ¬â¢s ââ¬ËTheory of Film Languageââ¬â¢. The markings in these books were mainly simplified summaries of the original text. It was written with the Endeavour to explore the inner world of these literatures in an easier manner. Adler develops a unique & interesting method to read
My role in this project Essay Example | Topics and Well Written Essays - 500 words
My role in this project - Essay Example arners acquire the language the language acquisition skills of the learners and how they the manner and ways in which they differ in terms of their optimisty optimism and attitudes towards learning a particular language. Teachers in different various fields, therefore, are required to possess a high degree of should awareness regarding such widespread individual differences which exists among the learners of learnersââ¬â¢ individual differences in order to have a clear understanding of how to deal with different students with variable age and abilities in monolingual and multilingual classrooms. Learning style theme has been always an issue of second language acquisition. In our second project s, we dealt with learning style among of some a group of Arabic students. 20 of our participants were Saudi males and 6 Saudi females. My role in this project was divided into three parts. First, I was assigned to summarize an article by Angus Duff The titled of this article is (The Revised Approaches to Studying Inventory (RASI) and its Use in Management Education, 2004). As for the second part, Rasha and I were assigned to find participants and gather information from them. Since we did the survey online on (SurveyMonkey) Website, I sent the link of the survey to 20 of our participants. I know those participants and their educational background as well as to their current educational positions. The third part was analyzing the data. I tried my best to understand how the SPSS work. Adel and I persistently strived tried many time to analyze the data using the SPSS. Although, I encountered several obstacles during the process in achieving a perfect understanding of the mode of operation of the program, I At some point I stuck and could not perfectly understand how the program works but I got managed to get a general idea about it. This project helped me to get acquire some valuable knowledge regarding understanding of how the manner in which data are analyzed by either
Ethics Awareness Essay Example | Topics and Well Written Essays - 500 words
Ethics Awareness - Essay Example Personally, this test helped me to become more aware of how different people can approach the same situation in different ways. Identification and alertness of the core beliefs underlying ethical decisions is critical to our ability to communicate our position and to realize the desired result in ethical decision making. Thus, the implication of ethical principles is vital in making reasonable choices. First of all, I have decided to work on understanding the principles and processes that I am currently using for making ethical decisions. I want to spotlight the core beliefs that I currently have, even though I know that there is no right or wrong answers, I still want to be able to see the difference between right and wrong and to make important personal judgment about a matter that will have significant impact on the lives of real people. Even though it is obvious that we have to choose what we consider "right" while making tough decisions, it is of high importance to develop a process that will guide our struggle in making ethical decisions. My personal guide that I am currently working on takes into account a variety of aspects that can potentially affect the immediate decision and its effect on other people. The problem I was confronted with while developing this guide was the uncertainty of what ethics and morals entail. The concept of right vs.
Thursday, October 17, 2019
Managing foreign exchange risk Essay Example | Topics and Well Written Essays - 1750 words
Managing foreign exchange risk - Essay Example This sort of currency disparity amongst the loans of the financial organizations and the assets by which the organizations are funded result in a huge risk where, if at all, the local currency of the nation in which the organization functions reduces against the U.S. Dollar, then the finance organization will be burdened with a substantially huge obligation of liabilities. This paper delineates the efficacious management of Foreign Exchange Risks with regards to hedging. Moreover, we would be able to seek a practical and a prolonging solution to it by applying an affiliation between the private sector and the benevolent communes to quintessentially conquer a chief hurdle which presently holds back the private sector from facilitating risk management assistances to the financial organizations. ... For many years, the South African Development Community has been subjected to poor grain harvests, when the government of both the countries tended to import grains at high prices. Concurrently, the foreign exchange of South Africa witnessed a gradual increment in the trading values of its cereals raising a positive flag for the likelihood of hedging regional import prerequisites (Dana et al, 2006). The hedging of imports can easily be accomplished by means of future contracts and associated financial options. The buying of elongated positions resolves the consequent SAFEX amount basis which construes to the fact that hedging, by bringing into use these instruments alone in unable to defend against the transformations in transport costs and economic costs for the reason that all of them may tend to vacillate widely. This results in a significant element of risk. As a result, the hedging schemes and replication results delineate that hedging by means of various futures or options may appear to increase the import costs with time passing by, which results in reduced inconsistency and likely producing lower standard prices. These advantages augment only if hedging is brought into implementation when domestic prices are at less than the import equivalence and also, if at all the hedge is powered. Nevertheless, there are chances for problems to stay as intra-regional transport prices stay elevated (Dana et al, 2006). A
The Bauhaus Research Paper Example | Topics and Well Written Essays - 2000 words
The Bauhaus - Research Paper Example Most of these were political in nature, and this is the difference between the German art of this period, and the one that was being advocated by Walter Gropius. Therefore, the principle of Bauhaus was not political, and this was able to appeal to a large group of people, which in turn led to the embrace of these principles of Bauhaus. Furthermore, the influence of Bauhaus is depicted on the works of William Morris. William Morris denoted that there is no need of creating a boundary between function and form, and art should always carter for the needs of the society. This was a major principle and teachings of art that was advocated by the Bauhaus. Another important achievement of Bauhaus is modernism. Modernism was a cultural movement tracing its origins from the late 1880s. For instance, before the set up of the institution, the principles of functionality, mass production, and the merger of arts, and crafts had began in Germany. These are some of the ideals of Bauhaus. In the year 1907, Deutscher Werkbund, a German national designerââ¬â¢s organization had been formed under the leadership of Herman Muthesius to harness and collect the potentials of mass production with the single aim of maintaining Germans economy in its competitiveness with the English economy. Over the first few years the organization came to be known as the authoritative body on design in within Germany and was emulated by many other countries . The Bauhaus was founded when most of the German designers had moved.
Wednesday, October 16, 2019
Ethics Awareness Essay Example | Topics and Well Written Essays - 500 words
Ethics Awareness - Essay Example Personally, this test helped me to become more aware of how different people can approach the same situation in different ways. Identification and alertness of the core beliefs underlying ethical decisions is critical to our ability to communicate our position and to realize the desired result in ethical decision making. Thus, the implication of ethical principles is vital in making reasonable choices. First of all, I have decided to work on understanding the principles and processes that I am currently using for making ethical decisions. I want to spotlight the core beliefs that I currently have, even though I know that there is no right or wrong answers, I still want to be able to see the difference between right and wrong and to make important personal judgment about a matter that will have significant impact on the lives of real people. Even though it is obvious that we have to choose what we consider "right" while making tough decisions, it is of high importance to develop a process that will guide our struggle in making ethical decisions. My personal guide that I am currently working on takes into account a variety of aspects that can potentially affect the immediate decision and its effect on other people. The problem I was confronted with while developing this guide was the uncertainty of what ethics and morals entail. The concept of right vs.
The Bauhaus Research Paper Example | Topics and Well Written Essays - 2000 words
The Bauhaus - Research Paper Example Most of these were political in nature, and this is the difference between the German art of this period, and the one that was being advocated by Walter Gropius. Therefore, the principle of Bauhaus was not political, and this was able to appeal to a large group of people, which in turn led to the embrace of these principles of Bauhaus. Furthermore, the influence of Bauhaus is depicted on the works of William Morris. William Morris denoted that there is no need of creating a boundary between function and form, and art should always carter for the needs of the society. This was a major principle and teachings of art that was advocated by the Bauhaus. Another important achievement of Bauhaus is modernism. Modernism was a cultural movement tracing its origins from the late 1880s. For instance, before the set up of the institution, the principles of functionality, mass production, and the merger of arts, and crafts had began in Germany. These are some of the ideals of Bauhaus. In the year 1907, Deutscher Werkbund, a German national designerââ¬â¢s organization had been formed under the leadership of Herman Muthesius to harness and collect the potentials of mass production with the single aim of maintaining Germans economy in its competitiveness with the English economy. Over the first few years the organization came to be known as the authoritative body on design in within Germany and was emulated by many other countries . The Bauhaus was founded when most of the German designers had moved.
Tuesday, October 15, 2019
Great Expectations by a famous Charles Dickens Essay Example for Free
Great Expectations by a famous Charles Dickens Essay Great Expectations written by a famous man called Charles dickens. Great expectations is a famous and tense novel which was first published in the year 1860 to 1861 every fortnight in a magazine called all year round. The plot is based on a young boy called Pip, who in the first chapter meets and odd fellow in a gloomy, dark cemetery, pip walks on and soon finds himself turned upside down bye an ex-convict who threatens pip at the throat that he would cut out his heart and his liver if pip dose not do as he says. This dark gloomy fellow scares pip which makes you sympathize for pip. In chapter 8, pip is at a house with his mean sister and her kind and caring blacksmith husband Joe. As pip is a working class orphan he has no parents just is evil sister. Then a rich old, creepy women called Miss havishem asks pip to come round and to play, as he doesnt want to, his sister forced him. When he arrives he ends up in a room with no external light only candles and a dead like figure who demands him to play is Miss Havishem, she demands him to play with her beautiful older then pip daughter, Estella, whom pip falls in love with, you feel sorry for pip now because he cant get her because she is upper class and he is garbage to her. In chapter one, Dickens sets the scene by describing the marshes, saying it is an open dark place and thats were pip lives, so it make you sympathise for pip. When Magwitch comes, the mood changes to scary. When pip meets magwitch at the old gibbet, he says a gibbet with some chains hanging to it which had one held a pirate. The man was limping on towards him, as if he were the pirate come to life, he was using his imagination as if magwitch was the pirates ghost which has come to life, which gives the reader the effect of an old, white, dusty, see-through pirate has returned. When Dickens describes Miss Havisham room, he says it was a large room, well lighted with candles; no glimpse of daylight was to be seen. It seems pitch black but only candles laying around, pip sees everything is faded and old, her white wedding dress which she is still wearing, is white no more, but torn and ripped and grey. All clocks have stopped at the same time in this room. As if time has come to a stand still, except for the old wrinkles lady in the chair. Reading this makes you feel scared because if you were pip, then you would not want to stay in the room. In chapter 1 in the eerie settings of the marshes, we meet the sinister character called Magwitch. As he just pops out of the bushes and bellows hold yer noise or ill cut your throat, we get an image of a ruffled up man, a man with no hat but only rag on his head and broken shoes, and he is soaked in water and mud. When we see that he has a shackle on his leg we know he is an escaped convict. When he threatens pip to cut out his heart and liver and lies about having someone else who will get him when he is asleep in his cosy bed, then you see how much he wants the food and file. It is ironic that magwitch will be his benefactor after all his threats and bullying. When pip walks into Miss Havishem room and sees its all dark, we get a feeling of eerie. All the things the rooms are grey and aged, just like her, dickens writes:- Her shoes were white, a long white vale, I saw everything in my view which ought to be white. He repeats the word white, which gives an effect of how old everything is. He describes she is like a corpse I sometimes have sick fancies miss havishem says and then she says she wants pip to play and clicks her fingers at pip and makes pip fell uncomfortable, which is weird for an old lady to demand a young boy to play. Pip who is the main character of Great Expectations is an orphan that lives in a boggy environment which makes you feel sorry for pip. He then meets magwitch and even tho he scares pip, as dickens describes him as a bundle of shivers pip still remembers his manners and he has respect for elders even magwitch. Half way through dickens changes 1st, 3rd person which show how small he is in retrospective view. When pip enters the room with Miss Havishem in it, he feels scared but he is still polite towards her. When she I talking to pop he tries to avoid eye contact wit her when Miss Havishem asks if he is scared of a women who has not daylight since before he was born, he lies and says no. when she calls Estella in the room, pip immediately fall in love with her, but when she says no because he is a working class boy, he turn his back on Joe and hates him because he did teach him how to be a gentle man and cries then kicks the wall. In Great Expectations, Dickens writes in the first person about Pip life. Chapters one and eight are the two key chapters that are enough to hook the reader. Dickens includes strange characters, like Magwitch in the cemetery. The story is a journey of pips life from child hood to man hood and it shows all his emotions and fears through out. Dickens uses his imagination which appeals to the audience and his vocabulary to his advantage, writing out all pips emotions, making you feel as if you were Pip, which makes this a very good and famous story. All of the characters are different and each has their own dramatic events. Great expectation is a well known novel because it hooks you from the 1st chapter all the way to the end.
Monday, October 14, 2019
The Infuence Of Technology On Criminal Behavior
The Infuence Of Technology On Criminal Behavior ââ¬Å"That technology influences criminal behaviour in all its aspects can hardly be disputed. If mobile phones and laptop computers are available for seizure by thieves and robbers, technology in the form of anti-theft devices for vehicles and burglar alarms for buildings have also played their part in deterring the felons.â⬠The advancement of technology clearly alters and extends crime and criminal behaviour and has resulted in new offences coming into existence. In turn, criminal detection and legislation has reacted to the effects of technology upon crime, often by adopting new technology and including reference to technology in legislation and judgments. Offences such as fraud have developed through technological advancement resulting in offences becoming much easier to perpetrate: ââ¬Å"The requirement that a person be outside his place of abode when going equipped [to commit fraud] may have worked in 1968, but in the modern world, with computers, fraud may be perpetrat ed by a person sitting at his computer terminal in his home.â⬠Nicholas Yeo highlights how the adapting legislation attempting to tackle the effects of technology upon crime have resulted in Prosecutors having a ââ¬Å"wide palette of overlapping offences, from which to selectâ⬠. This demonstrates the extent to which the Criminal Justice system is adapting to accommodate technological advances in crime. But what of offences pertaining to the person such as assault and sexual offences? Technology has greatly extended our understanding of what constitutes a sexual offence predominately through the medium of the internet. This form of technology allows sexual offenders to commit offences against children without having to be in the childs presence. It is arguably the internet which most illustrates the extension of the human body which technology may allow. The internet has implications for other crimes against the person, notably the offence of harassment arguably bordering on assault. This essay will assess the implications of the internet illustrated through the offences of sexual grooming and harassment to demonstrate the extent to which technology effects crimes against the person both the offender and the victim. Where crimes develop, clearly crime detection and control must evolve to match this development. Crime control has developed significantly through time, no more than in recent years, due to the advancement of technology. This essay will focus upon the replacement of traditional ââ¬Å"bobbies walking the beatâ⬠with CCTV and Electronic witness statement recording. In addition, the methods used to tackle the modern effects of the internet and other technologies upon crime will be considered. Technology has acted to extend criminal activity beyond what was previously physically possible but it has also extended the capabilities of police officers and criminal agencies beyond what was traditionally achievable utilising man power alone. As Richard Card highlights, ââ¬Å"Paedophiles have not been slow to make use of the internet to gain the trust and confidence of children in ââ¬Å"Chat room conversationsâ⬠for their own purposes.â⬠In light of this, the criminal justice system has legislated, though the Sexual Offences Act 2003 to protect children form internet grooming. S 15(1) provides that an offence is committed should an adult communicate with a child under 16 and intentionally uses this communication to meet with a child to commission an offence. ââ¬Å"Communicationâ⬠extends to the use of the internet. Under the 2003 Act, for an offence to be committed, the offender must meet with the child and then commit a further sexual offence. However, of course there is the inchoate offence of attempting to ââ¬Å"groomâ⬠a child and this sexual offence can be committed purely through the use of the internet. This is an illustrative example of sex offenders using the internet not only as a tool to commit physical crimes but to gain sexual gratification in and of the act itself. However, the Judgment in R v Bollingbroke demonstrates that the Judiciary is aware of the effect of technology upon sexual offences committed and facilitated through the internet and the potential complexities arising in relation to sentencing. Measures have been taken in recent years to combat the use of the internet in child abuse and attempted child abuse cases. In 2007, the then Home Secretary, John Reid announced the Governments intention to curb internet grooming through measures requiring internet paedophiles to register their online identities with the authorities so as to be more easily tracked. These measures received justified criticism in that they would be useless against any paedophile who desired to hide their identity as alternative computers and email accounts could easily be set up. This provides an example of how difficult, if not impossible it is for the authorities to prevent determined internet offenders. By extending the range of offences and the means of offending, modern sexual offenders and child groomers are far ahead of crime control measures. Another cause of this is that victims of internet grooming are not only arguably easy targets but the majority of children use the internet as a social for um and are readily willing to talk with strangers on the internet: ââ¬Å"70% of young people aged between 16 and 24 are using social networking sites; one in 12 children has met someone offline with whom they initially engaged online; and 31% of young people have received unwanted sexual comment online or by text message.â⬠However, as Andrew Joint highlights: ââ¬Å"The growing frequency of the reporting of such incidents [online grooming] highlights the fact that the UKs existing regulation of this area is inadequate to keep up with the variety of ways in which child abusers are using technology to reach their targets.â⬠A further reason why internet grooming is so difficult to control and detect is the ability for groomers to commit offences internationally. However, though the internet makes the potential for grooming very high, research would suggest that in reality the offences committed are quite low. This may suggest that whilst technology extends offenders ability to converse with children, the progression of this to actually physical abuse is still limited. However, the distribution of indecent images of children is greatly increased by the medium of the internet. This issue will not be widely considered in this work as the distribution of images is more removed from the question of using the internet as an extension of the body. Though the images themselves give sexual gratification to the offender, the victim need not have had direct contact with the abuser (the viewer of the images not the maker of the images) through any technological means. This is supported by appeal judgments overturning sentences for public protection in cases involving indecent images of children but actual physical abuse or grooming of children. Though there are obvious difficulties in controlling internet grooming, the National Hi- Tech Crime Unit has been set up in the UK to work with local units in tackling this issue directly. Clearly specified technology units are required to deal with technology based offences. It has been suggested that as the Government is failing to control and keep up with the technological sophistication of internet offenders, it is beginning to rely on Internet Service Providers to assist them. However, this measure also appears to have little impact on the number of sexual offences committed through the internet. The 2005 Cabinet paper, ââ¬Å"Connecting the UK: the digital strategyâ⬠established a multi-agency national internet safety centre attached to the Serious Organised Crime Agency. Some thinkers believed this to be a turning point in the control of internet crime and internet crimes against children in particular. However, in reality this measure was merely an extension of the metho ds already in place and acted to incorporate SOCA into more areas of law rather than progress the tackling of online grooming. Another offence which has been greatly facilitated by the internet is harassment. Like offences relating to the distribution of indecent images of children, this offence is not as physical as other internet offences. However, legislation used to tackle this offence illustrates how the Criminal Justice system is reacting to offenders use of the internet as an extension of more traditional means. The Malicious Communications Act 1988 was amended in 2001 to include electronic communications and s1 of the Harassment Act 1997 applies directly to the internet. The consideration of internet sexual offences has illustrated that whilst criminals are adopting technological methods to extend the range of crimes they can commit, crime control has attempted to adapt to counter this. Whilst we have seen that in the case of internet grooming, technology benefits the criminal more than it benefits the authorities, there are many examples of crime control being greatly developed and enhanced by technology. In the past, crime control was very much in the hands of the police officers themselves. However, the advancement of Closed Circuit Television and other technological breakthroughs have resulted in modern policing relaying ever less on man power and ever more on technology. The UK has more than 4 million CCTV cameras acting throughout the country as the eyes of the constabulary. This has both positive and negative implications and effects. From a positive viewpoint, there is a suggestion that CCTV reduces street crime. However, there is no proof of this and the Home Office has conceded that in fact street lighting is more of a deterrent to criminals than CCTV. There are of course negative implications for the wide spread use of CCTV including the much discussed infringement upon civil liberties. The findings of a research paper by The Centre for Criminological Research in Sheffield suggest that the use of CCTV ââ¬Å"represents a shift from formal and legally regulated measures of cr ime control towards private and unaccountable justiceâ⬠. This may be an extreme view of the use of CCTV but it certainly highlights the potential breaches of Article 8 of the Human Rights Act 1998. There is clearly some contention between what is a public area to be monitored by the police and the extent of ones right to move about the country as a private citizen. Peck v. Brentwood City Council (2003) ECHR suggests that the widespread use of CCTV in the prevention and detection of crime may be acceptable but any other use, such as the release of footage to the media is breaching the subject of the footages right to a private life. A further example of the Police Authorities use of technology to overcome the limitations of the human body is the use of Electronic witness statement recording technology. It has been argued by many prosecution authorities and prosecutors that the taking of witness statements should always be recorded so as to avoid the much relied upon technique of the defence to question the original statement maker and the accuracy of the statement: ââ¬Å"The accuracy of the written statement as a record of what the witness actually said or intended to say is liable to be impugned by a number of factors, such as misapprehension, presupposition and inattention, mainly on the part of the statementtaker. Moreover, the written word is clearly an inadequate instrument for conveying adequately the nuances of meaning through intonation and inflection. The delay involved in statements composed post facto from notes will clearly increase the risk of inaccuracy.â⬠The implication of the electronic ta king of statements may be more successful prosecutions but in light of very few police authorities using these methods, there is a suggestion that the negative implications outweigh the positive. Electronic means are generally used in relation to vulnerable witnesses and in very serious cases such as murder but clearly in practice, the police resort to the traditional methods of handwriting statements. Funding is evidently an issue but there can be little doubt that should the authorities use widespread electronic methods for recording witness statements, the defence will no longer be able to rely on human error in cross examination and perhaps more convictions could be achieved. In conclusion, there can be no argument that technology has allowed criminal behaviour to expand both in quantity and nature. Internet grooming is the best example of technology extending an offence which was previously limited to the physical but which has been adapted and enhanced by technology. Further, it is apparent that whilst crime detection and prevention authorities seek to limit and uncover internet grooming, technology is making it easier to offend and much more difficult for the detecting of such crimes. Technology has not only extended the body of the abuser in that it has allowed offenders to access victims more readily but it has also extended the physical being of the victim by exposing children to new forms of abuse. Whilst technology has increased sexual offending and sexual offences it has been utilised by the police in detecting and preventing crime. Arguably the need for police officers to physically look for crime through patrolling public places has been usurped by the widespread use of CCTV. Whilst many view this as an infringement upon civil liberties, it cannot be argued that CCTV has not had some positive role to play as evidence. Though it could be argue the police are not using technology to the extent of the more criminally minded, there can be little doubt that technology has radically altered to nature of crime and criminal justice.
Sunday, October 13, 2019
Chaucers the House Of Fame: The Cultural Nature Of Fame :: essays research papers
Chaucer's "The House of Fame": The Cultural Nature of Fame QUESTION 7. DISCUSS THE CULTURAL NATURE OF FAME AND ITS TEXTUAL EXPRESSION WITH REFERENCE TO ONE OR MORE OF THE FOLLOWING: ORAL HEROIC POETRY, CHAUCER'S DEPICTION IN THE HOUSE OF FAME AND THE MODERN CONSTRUCTION OF THE CANON OF ENGLISH LITERATURE. YOU SHOULD FOCUS YOUR ANALYSIS ON THE INTERPLAY OF ORAL AND LITERARY TRADITIONS IN THESE CONTEXTS. Many critics have noted the complexities within Chaucer's The House of Fame, in particular, the complexities between the oral and the literary. The differences between these methods are constantly appearing; Chaucer is well aware of rapidly changing communicative practises and contrasts the preservation of utterance with the longevity of literary texts. He achieves this by discussing the nature of "Fame" and the difficulties that arise from it. "Fame" can both destroy and create. It can result in the eternal preservation of great works and their creators. However, Chaucer is quick to note the precarious nature of "fame" noting the unreliable process of attaining it and its potentially momentary existence. Every creator with their respective work/s naturally crave and desire "fame"; they want their subjects to remain fresh in the minds of their audience. Chaucer, while neither totally praising the written nor the oral, reveals how essentially the written word is far more likely to become eternal as opposed to the oral. The relative "fame" of any work is dependent on many factors. Many traditional and classical ideas result in the formation of the English canon, yet as Chaucer indicates, the "fame" of these works can easily become annihilated. The arrival of new readers with different ideals and thereby changing tradition, can reject classical or "canonical" work and their "fame" will melt into nothingness. Most stories, histories and legends that emerge from oral heroic poetry are to herald the achievement of the powerful and wealthy so that their histories will not fade from the memories of the population. The stories of Beowolf are a clear example of this, as within these stories, (whether embellished or no), Beowolf's fame and legend reaches the modern reader hundreds of years later. Clearly, Beowolf is still very much dependant on the conventions of oral traditions and written to leave a permanent reminder of Beowolf, to enforce Beowolf's fame. The use of "Hwaet" to mark the start of an oration, emphasises the continuation of oral tradition. Most oral cultures (usually illiterate), pass on stories and legends learnt from the previous generation, basically using the authority of recalled memory, not as an actual witness; rather 'I have heard it said` than 'I know this to be true`.
Saturday, October 12, 2019
Confession, Exploration and Comfort in Upon the Burning of Our House by Anne Bradstreet :: Upon the Burning of Our House
Confession, Exploration and Comfort in Upon the Burningà of Our House à à à The theological concept of humankindââ¬â¢s inherent depravity created tension in the lives of seventeenth century New England Puritans.à The Puritans believed that humans were born sinful and remained in this condition throughout life.à This doctrine stressed self-discipline and introspection, through which the Puritan sought to determine whether particular spiritual strivings were genuine marks of true religiosity.à God preordained election to heaven, and some Puritans would be saved through the righteousness of Jesus Christ despite their sins.à There was no certainty in this life what eternal destiny awaited because the knowledge of who was elect was a divine mystery.à The experience of conversion, where the soul, touched by the Holy Spirit, is turned from sinfulness to holiness, was at least some indication of election.à Although full assurance might never be attained, the conviction of having been chosen by God fortified the Puritans to contend with the hardships of creating a community of Christ in the New World.à This fundamental knowledge of personal depravity, the essence of Puritan theology, created an atmosphere of constant introspection in a cyclical battle with worldly sin always ending with the acknowledged depravity.à à The awareness of Godââ¬â¢s preordained elect few did not inhibit the perseverance all Puritans applied to acknowledge depravity and to try and overcome sinfulness.à This concept of depravity as the cornerstone of Puritan faith became a central theme in Puritan writing. Poet Anne Bradstreet wrote about her life and how her trials ever urged her to continue her self-inspection in an effort to attempt to subdue the carnal desires of this world.à The Puritan dogma of introspection created a framework for literary confession in the poem ââ¬Å"Upon the Burning of Our House July 10th, 1666.â⬠à This framework freed Anne Bradstreet to fully explore her beliefs without direct challenge to authority; thus she both remains within and steps outside of traditional Puritan beliefs, ultimately allowing her to find solace and comfort in the promise of heavenly reward.à In the poem ââ¬Å"Upon the Burning of Our Houseâ⬠Anne Bradstreet exemplifies the normal Puritan lifestyle of tension, although tempered with an allusion of hopefulness not usual in Puritan theology.à Opening with an image of sleep, the poem alerts the reader to what would be considered a moral lapse by Bradstreet, for she was not being ever watchful for sin. The notion of millenialism, to go through life as though the second coming of Christ was imminent, meant that a Puritan was always prepared for the judgement day.
Friday, October 11, 2019
The Complexity of the Health Care System
The Complexities of the Health Care System and its Future With all that is before us as a society of human beings, health care is far reaching and of the highest attribute next to our existence. Without proper health care life becomes a hollow existence. We push through each day with painful thoughts about life, or what we think we know about it. While we focus on negative feelings of weakness and doom, wishing for better days. Always hoping for a peace that we know will never come in this life without our health. Health care is something everyone is not privilege to have. Billions of people around the world are suffering everyday from lack of proper health care. Unfortunately many have no idea what it is to be healthy, or what it feels like to feel good. They have no idea they are sick, all they know is that they exist. To be numb is what they know, how unfortunate. Here in America, most people know what it is to have a feeling of health, to feel good, mentally, physically and to some extent spiritually. With the existing health care system many are feeling the pains of being sick, no longer able to exist with that feel good spirit. Suffering is becoming the norm, filled with depression more often than not because of their failing health. Not being able to afford adequate health care, which is now far out of their reach, mainly because they can not afford it. They no longer have the health coverage they once had, now having to rely on aide and assistance that is not guaranteed. Their existence is now in the hands of the politicians, government agencies and advocates who now speak for them. We are slowly losing because of the quality of health care that has become a commodity for those who can afford it. Unfortunately everyone is not always entitled to life saving health care with the current system of health care. Can that person who is mentally ill walking the street get adequate health care? What about the homeless person without a place to lay their head at night. Where has quality health care gone, or did we ever really have it? Is there any hope for our future health care system? Although the hospital is of the most appreciated and unfortunately the most maligned and least understood institution in the U. S. ociety, with great regret, the present complexities of the United States health care system will unfortunately and inevitably affect the quality of future health care While the hospital and health care system is one that is very much needed, the maligned and misunderstanding interferes with its nobility. How is it that we live in the 21 century, and have major misunderstanding which we are experiencing within our health care system here in the United State? With all the sta keholders within the U. S. health care industry, it is no wonder we are now facing the complex dilemma in our current health care system. Due to the benchmark developments in U. S. health care, we are now at a standstill with problematic issues. The major influences with the advances and other changes are factors causing the complexities we are facing. With the legislative, political, economical, as well as organizational and professional influences, the once noble stature of the health care industry is now compromised greatly. Unfortunately the ill effects of medical education, technological advances, with rising cost along with changing population demographics, the American values are now being affected. Our major health care institutions ââ¬â medical schools, groups of specialist physicians, general hospitals, and research organizations ââ¬â have together overshot the level of patients care actually needed or used by the vast majority of patients: (Christensen, Bohmer, and Kenagy 2000). Our nation spends over 17% of its gross domestic product (GDP) on health care, but does not have the quality of other compared nations no where near that number. Looking back at the history of health care, the puzzling affects of the present out come is all but shocking to most Americans (Sultz, and Young, 2011). Being a $2. 5 trillion dollar industry, medical care is becoming unreachable for many Americans. What has caused this industry to skyrocket is more so due much to independent medical practices and partnership with provider organization, public and nonprofit institutions such as hospitals, nursing homes and other specialized care facilities: along with major private corporations. Dating back to the early American hospitals, they served a different purpose from those of todayââ¬â¢s hospitals. Sheltering older adults, the dying, orphans, and vagrants, there purpose was to protect the inhabitants of its community from the contagiously sick and the dangerously insane. It seems there has always been a strained relationship between patients and the hospital, and hospital personnel. The need for information, comfort, and human contact is and has been a common complaint which is rooted in the overall history of medical care. With so much with its history, health care grew from a basket of issues which has now lossomed into what we see today as complex, from doctors and patients, to a personnel of nurses, aides, technicians, and the therapists, along with other hospital staff. With all this complexity and chaos, the once noble attributes of the health care profession has lost most of its qualitiesââ¬â¢ to misunderstandings and purpose. Malpractice is not an unknown word to the American public, and it is fundamentally correlated to a failure on the part of the physician. Malpra ctice is just one element that indicates patient mistrust in physician disclosure. Patients have turned to other sources and taken more responsibility upon themselves because of evidence or fear that their physician is giving them incomplete information, resulting in an increased number of second opinions being sought and increased referencing of secondary sources. Patient responsibility has increased because of physician failure to disclose the inherent misunderstanding of uncertainty on the part of the patient (Henry, 2006)ââ¬â¢ While quality health care is of great importance to our society, the problems within the health care system, unfortunately supersedes the quality for patient care. Is the problem within the health care system which is something that can be resolved, or will it being unsolvable for any administration to fix. Quality health care has been interrupted for reasons that baffle most Americans. Not being able to understand the any reason we as a country can not work this major issue with health care to some balance. Since the government stepped into health care, the door has been left open for many other mandates to enter. In spite of the history of the hospital, the need for quality care has been paramount, dating as far back as the early 19th century. Hospitals were noted for being disgraceful, dirty, unventilated, and the lack of medical care was a real issue for quality health care, these issues were not publicly known. The quality at this time was very bad, which lead to the need for some type of health care reform, with hope to bring about a better quality of health care. Families that could obtain home medical or nursing care shunned hospitals, with this quality health care came about mostly through religious order. With its deplorable conditions, hospital care in early America was more of charity and public responsibility. With all the negative attributes surrounding the hospital environment, physicians saw the need to separate patients accordingly. This was the time the hospital was given its name. As rewarding as it may have seemed, the physicians had their own motives for why they did what they did. The now transformed hospital from the simple, charitable institutions to the complex, technical organizations was sparked by a parallel growth of private hospital insurance. Many of the sources that shaped the hospital industry varied from health insurance to the beginning of Medicare and Medicaid, bringing the legislative contribution to its fiscal well-being. With the increase of hospitals there also came the business of health care. The quality of health car came into question. With the hospital now becoming big business, all areas of its administration came into scrutiny. These problems began to supersede the quality of patient care. In deed without proper health care, our society would suffer a greater loss than it has. Proper health care is necessary for any society to thrive. Having the legal, ethical and regulatory aspects are important for its well being. The necessary financial systems and the impact on access to service are also required to bring about the quality as delivery. Many people may ask what proper health care is. Is there such a thing, and who would be entitle to proper health care that is a question that has yet to be answered and still debated over, causing much unrest and chaos. Being the many viewpoints about health care brings about the subjectivity of its true purpose. With the evolution and development of the present complex health care system, its development has come from sources due to an evolution of vary complicated issues. The current health care system along with poor management, has added to its history of strained development. With so much to say about the history of the now complex health care system, libraries could be built to hold its books. The early years of health care was challenged with mind sets as well s the stigma of those who needed medical attention. With the understanding of the characteristics and organization, along with the major private and governmental insurance initiatives, is an important factor which largely contributed to the centrality of hospitals within the health care system. Being there are diverse functions in the hospital, itsââ¬â¢ staff and mostly management, add not only to the strain but the complexity with health care. The importance of patient care is being compromise with quality due to the battle within the system. The relationship between staff and patents suffers greatly with the pressures that are mandate by management. With all this being said, patients have a responsibility as well to the outcome of their treatment and patient care. The patient rights are known to have been violated from the early history of patient care. As the evolution and development of the health care system grew form its noble purpose, the conglomeration of the many stakeholders has contributed to lost trust with all aspects of this complex system in health care. When one speaks about the quality of care in hospitals, major debates often develop based on its interpretation of what quality is, and how it should be delivered. Health care has turned into a business platform that has much concern as to its promised future of adequate patient care. The question arises; can quality care be given within health care reform. Much is said to the fact that just because one has insurance does not equate to health care access. Access to a waiting list is not health care. When patients are denied access to a doctor or practitioner then it becomes incomplete health care. With the comparison to other countries health care system, come the question, why those of us who live in a wealthy country, suffers from inadequate health care. This also is a major focus point that is being argued. Some of the argument surrounds the issues of primary care and what does it Intel along with who should provide primary care versus specialty care. Of course it has been stated that Americans will never accept a system like they have in Canada or the U. K. Unfortunately patients become the victims of competition. Hospitals do not have patients; doctors have patients, referring them to the hospital of their choosing. Many of the complex issues have evolved form mismanagement of what health care, patient care, and the adequate structuring of the hospital is meant to be. Over the years of its development much has been misinterpreted as to the healthy organization of its purpose. The quality of care now provided in hospitals is so much in question that the many patients fear they will not receive the care they need. More so they are no longer view as human beings with needs, but number and dollars. These are only some of the many reasons why there is a need for health care reform which would enforce and influence hospital economics, service patterns and provider relationships. According to an article written by James Morone, The health care reforms that President Barack Obama signed into law in March 2010 had been in the making seventy-five years since Franklin D. Roosevelt. U. S . presidents has struggled to enact national health care reform: unfortunately most failed. The article explored the highly charged political landscape in which Obama maneuvered and the skills he brought to bear. It contrasts his accomplishments with the experiences of his oval office predecessors. Going forward, implementation poses formidable challenges for democrats, republicans, and the political process itself (Morone 2010 1). Adding to the development and mismanagement is a process swarming with special interest that has been noted to be powered by big money. Being that the anxiety is so overwhelming with the formatting of adequate health care; no management of reform can be administered without a deep investment. Being noted that president Obama demonstrated a care for health care reform that far exceeds his cool demeanor suggests. President Franklin D. Roosevelt knew e would not be able to get national health care insurance through congress unless he took the idea to the people first. He flirted with making health care his nest great political crusade as World War II came to an end. A plan was being prepared by his advisers, but unfortunately he died before the end of the war. The health reform effort fell into the hands of President Harry Truman, and every subsequent president. Only until the recent victory of President Obama in the health care reform did one president succeed in their efforts to accomplish some aspect of health care. President Lyndon Johnson managed to enact major new health care programs, in the form of Medicare and Medicaid (Morone 2010. 2). The now health care reform enacted by President Obama is viewed by many, mostly democrats as a historic achievement. In spite of the victory that is said to be in order, many still argue the factors involved. The comparisons of other countries are still being used to compare factors with the focus on health care systems. With physicians believing they are the ones to judge the quality of hospital medical care adds to the issues involving health care management. Among so many other components that foster the ever evolving cycle of health care management brings about major concerns. With mismanaged health care, future health care will surely suffer the cost. S often we look to solutions to fix major problems within our society, and yet we continue to add more hard to understand perplexing uncertainties than we started with. Within the health care system which dates back to the beginning of what seemed to be simple compliances to health care issues, are now multiplex issues. These issues have grabbed the attention of not only the government sector, but political entities that now govern the health care industries with long term care being the main agenda. With health care, and many factors influencing the increasing demand for long term care service in the changing demographics, along with technology, major changes are being anticipated. Unfortunately it has come to a point where the increased scrutiny within the federal and state government sectors of the finance involving issues are before congress. The major mismanagement in health care, are real and troubling concerns to most Americans, especially those who are being affected by new polices and mandates. Long-term care historically began as an in home environment with almshouses and sanitariums. After the great depression and post WWI, citizens decided to run small nursing homes in order to pay mortgages and find an income source. Not until the 1950s when government grants spurned development of the nursing home sector, did the boom in the industry occurred. The next large impact in long term care would come in the 1960s with the advent of Medicare and Medicaid reimbursements (Sultz and Young, 2011). Long term care is rally a term that defines a wide array of services, within, but not limited to skilled nursing facilities, nursing homes, continual care, assisted living, home health; hospice, respite care, and others are termed long term care. This allows the industry to respond to the individuals needs of the person requiring the services and match their level of independence or dependence with an environment most suitable conducive to their potential (Sultz and Young 2011). With the future goal of long term care being to reduce waste and become more efficient in order to provide quality care and incentives for operational responsibility, and customer service, there must be available the push to move the market forward. There are still many barriers that we face before this end is met, before we can compare and contrast the past history of long term health care, which of course will be a challenge that hopefully will take us into a future health care system that will provide all the necessary amenities that will produce the ideal health care system desired. Knowing that is far from coming, all we can do is promote the best possible manage care without the barriers that have existed. With retrospect to the similarities of Canada and the United States, the two countries had similar health care systems. However, since passage of the Canada Health Act in the 1970s, that nations health statistics have become increasingly superior. Canadaââ¬â¢s health care system costs are higher by international standards, hey are much lower than U. S. cost. The factors most likely to be responsible for Canadaââ¬â¢s better health care at a lower cost would be: universal financial coverage through a so called single payer features conducive to a strong primary infrastructure, and provincial autonomy under general principles set by national law (Starfield 2010). Although old enough to have become stable, Canadaââ¬â¢s health reform efforts are relatively recent. This being in contrast to the historical foots of health systems in many western industrialized countries. The provincially based Canadian health care system, limited private insurance, public insurance plans, practices and health centers, cost, care seeking, availability of technology, and use of service. These areas are among the more prominent features that bring Canadaââ¬â¢s health system to the front. With Canadaââ¬â¢s experiences it shows how these critical features of the health system can be achieved in the context of a federal structure with decentralized administrative control. Although Canada has achieved better, or what appears to be a better health level than the United States, which it has for many decades, the gap has widened overtime, following the development of the different provincial plans that culminated in national legislation in the early 1970s (Starfield, 2010). What this is leading to is: if, the health care system continues to demonstrate gross mismanagement, and if the political dominance that is now existing, with the unsuccessful organizational structure it has, the inevitable outcome is more than likely to happen. The quality of future health care will suffer greatly. With so much at sake with our system of health care, the future quality of health care will be jeopardized without recourse. If reform is not properly implemented given all the information that has been provided, needed a stable health care system is only a wish. Many questions are still unanswered as to the reform necessary to provide quality patient health for the future. According to the article Health spending in the United States and the rest of the industrialized world, a cycle of unsustainable spending growth followed by fervent cost containment initiatives has been a regular feature of the health care landscape for the past half-century (Anderson, Hussey, Froger and waters, 2005). In conclusion, with health care being one of the major concerns world-wide, Americans must focus on what is best for all oppositions before us. With political as well as governmental mismanagement and the fact that so many Americans are unemployed without adequate health care insurance or health care, it poses a real threat to future stability for a stable economy as far as health care is concern. With the large amount of misunderstanding concerning the current health care system with its maligned characteristics, the future quality of health care for patients will ultimately be left to chance. Dependence on sound management for patient care is of utmost importance for a solid health care system to exist. The nobility of the once thought to be health care system, has now been affected by an aggressive political agenda which is one of the many factors involving the current failed, and complex health care system. With interference from so many stakeholders, the quality of health care is failing in major areas that is damaging to our society as a whole. Quality health care is of great importance to the existed of a well balanced society. With the openly and hidden agenda superseding quality health care, America is falling behind in a race for adequate health care for its population. As stated before, without the necessary health care, our future society will fail to exist as it does today. The source that contributes to the evolution of a very complex system poses an unfortunate future for all of us in America, without some major resolutions to its complexities. The strain that has existed thus far can not continue to exist. I believe that we can resolve most of our health care issues if we leave out much of the political agenda that has driven the chaos that we are now experiencing with health care. After complete examination and comparison with the quality of other industrialized nations, much could be accomplished her in the U. S. This would assure all citizens quality health care and possible a peace of mind. With political dominance no longer a major factor guiding the health care reform or its organizational structure a future health care system has a greater chance of existing. Minimizing the risk so that the future system will not be jeopardized as it has been. A stable health care system can be developed with less problematic issues. Patient care can be of a higher quality, access can be attainable, and delivery possible. The respect of a noble health care system will truly exist one day. References Christensen, C. M. , Bohmer, R. , and Kenagy, J. (2000). Will disruptive innovations cure health care? Harvard Business Review, p. 1-10. Retrieved from EBSCO database Genard F. Anderson, Peter S. Hussy, Bianca K. Frogner and Hugh R. Waters (2005). Health spending in the United States and the rest of the industrialized world: Health Affairs, 24. No 4 (2005): 903-914 doi: 10. 377/hlthaff. 24. 4. 903 Henry, M. S. (2006). Uncertainty, responsibility, and the evolution of the physician/patient relationship. Journal of Medical Ethics, 32(6) 321-323 doi: 10. 1136/jme 2005. 013 987 Morone, J. A. (2010) Presidents and health reform: From Franklin D. Roosevelt to Barack Obama. Health Affairs, 29(6), 1096-1100. Retrieved from the proQuest database. Starfield, B. (2010). Reinventing primary care: Lessons from Canada for the Unite d States. Health Affairs, 29(5), 1030-1036, Retrieved from the proQuest database. Sultz, H. and Young, K. (2011). Health care USA: Understanding its organization and delivery (7th ed. ). Sudbury, MA: Jones & Bartlett. . The Complexities of the Health Care System and its Future With all that is before us as a society of human beings, health care is far reaching and of the highest attribute next to our existence. Without proper health care life becomes a hollow existence. We push through each day with painful thoughts about life, or what we think we know about it. While we focus on negative feelings of weakness and doom, wishing for better days. Always hoping for a peace that we know will never come in this life without our health. Health care is something everyone is not privilege to have. Billions of people around the world are suffering everyday from lack of proper health care. Unfortunately many have no idea what it is to be healthy, or what it feels like to feel good. They have no idea they are sick, all they know is that they exist. To be numb is what they know, how unfortunate. Here in America, most people know what it is to have a feeling of health, to feel good, mentally, physically and to some extent spiritually. With the existing health care system many are feeling the pains of being sick, no longer able to exist with that feel good spirit. Suffering is becoming the norm, filled with depression more often than not because of their failing health. Not being able to afford adequate health care, which is now far out of their reach, mainly because they can not afford it. They no longer have the health coverage they once had, now having to rely on aide and assistance that is not guaranteed. Their existence is now in the hands of the politicians, government agencies and advocates who now speak for them. We are slowly losing because of the quality of health care that has become a commodity for those who can afford it. Unfortunately everyone is not always entitled to life saving health care with the current system of health care. Can that person who is mentally ill walking the street get adequate health care? What about the homeless person without a place to lay their head at night. Where has quality health care gone, or did we ever really have it? Is there any hope for our future health care system? Although the hospital is of the most appreciated and unfortunately the most maligned and least understood institution in the U. S. society, with great regret, the present complexities of the United States health care system will unfortunately and inevitably affect the quality of future health care While the hospital and health care system is one that is very much needed, the maligned and misunderstanding interferes with its nobility. How is it that we live in the 21 century, and have major misunderstanding which we are experiencing within our health care system here in the United State? With all the stakeholders within the U. S. health care industry, it is no wonder we are now facing the complex dilemma in our current health care system. Due to the benchmark developments in U. S. health care, we are now at a standstill with problematic issues. The major influences with the advances and other changes are factors causing the complexities we are facing. With the legislative, political, economical, as well as organizational and professional influences, the once noble stature of the health care industry is now compromised greatly. Unfortunately the ill effects of medical education, technological advances, with rising cost along with changing population demographics, the American values are now being affected. Our major health care institutions ââ¬â medical schools, groups of specialist physicians, general hospitals, and research organizations ââ¬â have together overshot the level of patients care actually needed or used by the vast majority of patients: (Christensen, Bohmer, and Kenagy 2000). Our nation spends over 17% of its gross domestic product (GDP) on health care, but does not have the quality of other compared nations no where near that number. Looking back at the history of health care, the puzzling affects of the present out come is all but shocking to most Americans (Sultz, and Young, 2011). Being a $2. 5 trillion dollar industry, medical care is becoming unreachable for many Americans. What has caused this industry to skyrocket is more so due much to independent medical practices and partnership with provider organization, public and nonprofit institutions such as hospitals, nursing homes and other specialized care facilities: along with major private corporations. Dating back to the early American hospitals, they served a different purpose from those of todayââ¬â¢s hospitals. Sheltering older adults, the dying, orphans, and vagrants, there purpose was to protect the inhabitants of its community from the contagiously sick and the dangerously insane. It seems there has always been a strained relationship between patients and the hospital, and hospital personnel. The need for information, comfort, and human contact is and has been a common complaint which is rooted in the overall history of medical care. With so much with its history, health care grew from a basket of issues which has now blossomed into what we see today as complex, from doctors and patients, to a personnel of nurses, aides, technicians, and the therapists, along with other hospital staff. With all this complexity and chaos, the once noble attributes of the health care profession has lost most of its qualitiesââ¬â¢ to misunderstandings and purpose. Malpractice is not an unknown word to the American public, and it is fundamentally correlated to a failure on the part of the physician. Malpractice is just one element that indicates patient mistrust in physician disclosure. Patients have turned to other sources and taken more responsibility upon themselves because of evidence or fear that their physician is giving them incomplete information, resulting in an increased number of second opinions being sought and increased referencing of secondary sources. Patient responsibility has increased because of physician failure to disclose the inherent misunderstanding of uncertainty on the part of the patient (Henry, 2006)ââ¬â¢ While quality health care is of great importance to our society, the problems within the health care system, unfortunately supersedes the quality for patient care. Is the problem within the health care system which is something that can be resolved, or will it being unsolvable for any administration to fix. Quality health care has been interrupted for reasons that baffle most Americans. Not being able to understand the any reason we as a country can not work this major issue with health care to some balance. Since the government stepped into health care, the door has been left open for many other mandates to enter. In spite of the history of the hospital, the need for quality care has been paramount, dating as far back as the early 19th century. Hospitals were noted for being disgraceful, dirty, unventilated, and the lack of medical care was a real issue for quality health care, these issues were not publicly known. The quality at this time was very bad, which lead to the need for some type of health care reform, with hope to bring about a better quality of health care. Families that could obtain home medical or nursing care shunned hospitals, with this quality health care came about mostly through religious order. With its deplorable conditions, hospital care in early America was more of charity and public responsibility. With all the negative attributes surrounding the hospital environment, physicians saw the need to separate patients accordingly. This was the time the hospital was given its name. As rewarding as it may have seemed, the physicians had their own motives for why they did what they did. The now transformed hospital from the simple, charitable institutions to the complex, technical organizations was sparked by a parallel growth of private hospital insurance. Many of the sources that shaped the hospital industry varied from health insurance to the beginning of Medicare and Medicaid, bringing the legislative contribution to its fiscal well-being. With the increase of hospitals there also came the business of health care. The quality of health car came into question. With the hospital now becoming big business, all areas of its administration came into scrutiny. These problems began to supersede the quality of patient care. In deed without proper health care, our society would suffer a greater loss than it has. Proper health care is necessary for any society to thrive. Having the legal, ethical and regulatory aspects are important for its well being. The necessary financial systems and the impact on access to service are also required to bring about the quality as delivery. Many people may ask what proper health care is. Is there such a thing, and who would be entitle to proper health care that is a question that has yet to be answered and still debated over, causing much unrest and chaos. Being the many viewpoints about health care brings about the subjectivity of its true purpose. With the evolution and development of the present complex health care system, its development has come from sources due to an evolution of vary complicated issues. The current health care system along with poor management, has added to its history of strained development. With so much to say about the history of the now complex health care system, libraries could be built to hold its books. The early years of health care was challenged with mind sets as well s the stigma of those who needed medical attention. With the understanding of the characteristics and organization, along with the major private and governmental insurance initiatives, is an important factor which largely contributed to the centrality of hospitals within the health care system. Being there are diverse functions in the hospital, itsââ¬â¢ staff and mostly management, add not only to the strain but the complexity with health care. The importance of patient care is being compromise with quality due to the battle within the system. The relationship between staff and patents suffers greatly with the pressures that are mandate by management. With all this being said, patients have a responsibility as well to the outcome of their treatment and patient care. The patient rights are known to have been violated from the early history of patient care. As the evolution and development of the health care system grew form its noble purpose, the conglomeration of the many stakeholders has contributed to lost trust with all aspects of this complex system in health care. When one speaks about the quality of care in hospitals, major debates often develop based on its interpretation of what quality is, and how it should be delivered. Health care has turned into a business platform that has much concern as to its promised future of adequate patient care. The question arises; can quality care be given within health care reform. Much is said to the fact that just because one has insurance does not equate to health care access. Access to a waiting list is not health care. When patients are denied access to a doctor or practitioner then it becomes incomplete health care. With the comparison to other countries health care system, come the question, why those of us who live in a wealthy country, suffers from inadequate health care. This also is a major focus point that is being argued. Some of the argument surrounds the issues of primary care and what does it Intel along with who should provide primary care versus specialty care. Of course it has been stated that Americans will never accept a system like they have in Canada or the U. K. Unfortunately patients become the victims of competition. Hospitals do not have patients; doctors have patients, referring them to the hospital of their choosing. Many of the complex issues have evolved form mismanagement of what health care, patient care, and the adequate structuring of the hospital is meant to be. Over the years of its development much has been misinterpreted as to the healthy organization of its purpose. The quality of care now provided in hospitals is so much in question that the many patients fear they will not receive the care they need. More so they are no longer view as human beings with needs, but number and dollars. These are only some of the many reasons why there is a need for health care reform which would enforce and influence hospital economics, service patterns and provider relationships. According to an article written by James Morone, The health care reforms that President Barack Obama signed into law in March 2010 had been in the making seventy-five years since Franklin D. Roosevelt. U. S . presidents has struggled to enact national health care reform: unfortunately most failed. The article explored the highly charged political landscape in which Obama maneuvered and the skills he brought to bear. It contrasts his accomplishments with the experiences of his oval office predecessors. Going forward, implementation poses formidable challenges for democrats, republicans, and the political process itself (Morone 2010 1). Adding to the development and mismanagement is a process swarming with special interest that has been noted to be powered by big money. Being that the anxiety is so overwhelming with the formatting of adequate health care; no management of reform can be administered without a deep investment. Being noted that president Obama demonstrated a care for health care reform that far exceeds his cool demeanor suggests. President Franklin D. Roosevelt knew e would not be able to get national health care insurance through congress unless he took the idea to the people first. He flirted with making health care his nest great political crusade as World War II came to an end. A plan was being prepared by his advisers, but unfortunately he died before the end of the war. The health reform effort fell into the hands of President Harry Truman, and every subsequent president. Only until the recent victory of President Obama in the health care reform did one president succeed in their efforts to accomplish some aspect of health care. President Lyndon Johnson managed to enact major new health care programs, in the form of Medicare and Medicaid (Morone 2010. 2). The now health care reform enacted by President Obama is viewed by many, mostly democrats as a historic achievement. In spite of the victory that is said to be in order, many still argue the factors involved. The comparisons of other countries are still being used to compare factors with the focus on health care systems. With physicians believing they are the ones to judge the quality of hospital medical care adds to the issues involving health care management. Among so many other components that foster the ever evolving cycle of health care management brings about major concerns. With mismanaged health care, future health care will surely suffer the cost. S often we look to solutions to fix major problems within our society, and yet we continue to add more hard to understand perplexing uncertainties than we started with. Within the health care system which dates back to the beginning of what seemed to be simple compliances to health care issues, are now multiplex issues. These issues have grabbed the attention of not only the government sector, but political entities that now govern the health care industries with long term care being the main agenda. With health care, and many factors influencing the increasing demand for long term care service in the changing demographics, along with technology, major changes are being anticipated. Unfortunately it has come to a point where the increased scrutiny within the federal and state government sectors of the finance involving issues are before congress. The major mismanagement in health care, are real and troubling concerns to most Americans, especially those who are being affected by new polices and mandates. Long-term care historically began as an in home environment with almshouses and sanitariums. After the great depression and post WWI, citizens decided to run small nursing homes in order to pay mortgages and find an income source. Not until the 1950s when government grants spurned development of the nursing home sector, did the boom in the industry occurred. The next large impact in long term care would come in the 1960s with the advent of Medicare and Medicaid reimbursements (Sultz and Young, 2011). Long term care is rally a term that defines a wide array of services, within, but not limited to skilled nursing facilities, nursing homes, continual care, assisted living, home health; hospice, respite care, and others are termed long term care. This allows the industry to respond to the individuals needs of the person requiring the services and match their level of independence or dependence with an environment most suitable conducive to their potential (Sultz and Young 2011). With the future goal of long term care being to reduce waste and become more efficient in order to provide quality care and incentives for operational responsibility, and customer service, there must be available the push to move the market forward. There are still many barriers that we face before this end is met, before we can compare and contrast the past history of long term health care, which of course will be a challenge that hopefully will take us into a future health care system that will provide all the necessary amenities that will produce the ideal health care system desired. Knowing that is far from coming, all we can do is promote the best possible manage care without the barriers that have existed. With retrospect to the similarities of Canada and the United States, the two countries had similar health care systems. However, since passage of the Canada Health Act in the 1970s, that nations health statistics have become increasingly superior. Canadaââ¬â¢s health care system costs are higher by international standards, hey are much lower than U. S. cost. The factors most likely to be responsible for Canadaââ¬â¢s better health care at a lower cost would be: universal financial coverage through a so called single payer features conducive to a strong primary infrastructure, and provincial autonomy under general principles set by national law (Starfield 2010). Although old enough to have become stable, Canadaââ¬â¢s health reform efforts are relatively recent. This being in contrast to the historical foots of health systems in many western industrialized countries. The provincially based Canadian health care system, limited private insurance, public insurance plans, practices and health centers, cost, care seeking, availability of technology, and use of service. These areas are among the more prominent features that bring Canadaââ¬â¢s health system to the front. With Canadaââ¬â¢s experiences it shows how these critical features of the health system can be achieved in the context of a federal structure with decentralized administrative control. Although Canada has achieved better, or what appears to be a better health level than the United States, which it has for many decades, the gap has widened overtime, following the development of the different provincial plans that culminated in national legislation in the early 1970s (Starfield, 2010). What this is leading to is: if, the health care system continues to demonstrate gross mismanagement, and if the political dominance that is now existing, with the unsuccessful organizational structure it has, the inevitable outcome is more than likely to happen. The quality of future health care will suffer greatly. With so much at sake with our system of health care, the future quality of health care will be jeopardized without recourse. If reform is not properly implemented given all the information that has been provided, needed a stable health care system is only a wish. Many questions are still unanswered as to the reform necessary to provide quality patient health for the future. According to the article Health spending in the United States and the rest of the industrialized world, a cycle of unsustainable spending growth followed by fervent cost containment initiatives has been a regular feature of the health care landscape for the past half-century (Anderson, Hussey, Froger and waters, 2005). In conclusion, with health care being one of the major concerns world-wide, Americans must focus on what is best for all oppositions before us. With political as well as governmental mismanagement and the fact that so many Americans are unemployed without adequate health care insurance or health care, it poses a real threat to future stability for a stable economy as far as health care is concern. With the large amount of misunderstanding concerning the current health care system with its maligned characteristics, the future quality of health care for patients will ultimately be left to chance. Dependence on sound management for patient care is of utmost importance for a solid health care system to exist. The nobility of the once thought to be health care system, has now been affected by an aggressive political agenda which is one of the many factors involving the current failed, and complex health care system. With interference from so many stakeholders, the quality of health care is failing in major areas that is damaging to our society as a whole. Quality health care is of great importance to the existed of a well balanced society. With the openly and hidden agenda superseding quality health care, America is falling behind in a race for adequate health care for its population. As stated before, without the necessary health care, our future society will fail to exist as it does today. The source that contributes to the evolution of a very complex system poses an unfortunate future for all of us in America, without some major resolutions to its complexities. The strain that has existed thus far can not continue to exist. I believe that we can resolve most of our health care issues if we leave out much of the political agenda that has driven the chaos that we are now experiencing with health care. After complete examination and comparison with the quality of other industrialized nations, much could be accomplished her in the U. S. This would assure all citizens quality health care and possible a peace of mind. With political dominance no longer a major factor guiding the health care reform or its organizational structure a future health care system has a greater chance of existing. Minimizing the risk so that the future system will not be jeopardized as it has been. A stable health care system can be developed with less problematic issues. Patient care can be of a higher quality, access can be attainable, and delivery possible. The respect of a noble health care system will truly exist one day. References Christensen, C. M. , Bohmer, R. , and Kenagy, J. (2000). Will disruptive innovations cure health care? Harvard Business Review, p. 1-10. Retrieved from EBSCO database Genard F. Anderson, Peter S. Hussy, Bianca K. Frogner and Hugh R. Waters (2005). Health spending in the United States and the rest of the industrialized world: Health Affairs, 24. No 4 (2005): 903-914 doi: 10. 1377/hlthaff. 24. 4. 903 Henry, M. S. (2006). Uncertainty, responsibility, and the evolution of the physician/patient relationship. Journal of Medical Ethics, 32(6) 321-323 doi: 10. 1136/jme 2005. 013 987 Morone, J. A. (2010) Presidents and health reform: From Franklin D. Roosevelt to Barack Obama. Health Affairs, 29(6), 1096-1100. Retrieved from the proQuest database. Starfield, B. (2010). Reinventing primary care: Lessons from Canada for the United States. Health Affairs, 29(5), 1030-1036, Retrieved from the proQuest database. Sultz, H. and Young, K. (2011). Health care USA: Understanding its organization and delivery (7th ed. ). Sudbury, MA: Jones & Bartlett. .
Subscribe to:
Posts (Atom)